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1. Intro to Site Personalization
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2. The Campaign Hierarchy
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3. The Campaign Level
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4. Overview: The Experience Level
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5. Overview: The Variation Level
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6. Campaign Types
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7. Other Campaign Types
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8. Knowledge Check
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9. Wrap Up
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Course Feedback
Intro to DY Campaigns
Business Course | Start your Dynamic Yield site personalization journey and get acquainted with the DY platform
Who it's for:
This comprehensive course is intended for Business Users who are new to the DY platform & are ready to get an introduction on how to personalize their website by leveraging Dynamic Yield.
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Prefer to learn by watching standalone recordings? You can watch our Platform Overview & Campaigns On-Demand video for a condensed overview of many of the same concepts that this course covers.
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Duration:
10 minutes
Prerequisites:
Prior to beginning this course, we suggest that you complete the course, Introducing Dynamic Yield - For Business Users, for an intro to the DY Platform.
During this course, you will:
- Be introduced to how the Dynamic Yield platform enables you & your team to personalize content on your site
- Learn about the Campaign Hierarchy and the purpose of each level of the hierarchy
- Get intro to the different types of campaigns that you can create for your site using the DY Admin